Robert Kiyosaki

So, with all this, not to mention all the free time during Robert Kiyosaki’s retirement, he began to put all these ideas down on paper, into words, in a message that could be earnestly felt, understood and used by all. With Robert Kiyosaki’s first book, Rich Dad, Poor Dad, he laid the foundations of his personal ambitions to help people, as well as to create a successful enterprise that is based solely on what is considered his life experiences with his two major influences of his childhood. Armed with a story about two brilliant men with very different backgrounds, philosophies, and perspectives, Robert Kiyosaki articulated their experiences, their teachings in a book that would pave the way for his future company. It all comes down to these two father figures that influenced his life and the fact that they chose whether or not they would be rich, wealthy, or financially successful.

Robert Kiyosaki’s main objective was to reach out to people and tell them what he learnt, to stress that it is a choice everyone is capable of making, it is just a matter of whether or not you are conscious to the reality of commerce, finance, and economics. In all of the products ranging from the Rich Dad, Poor Dad books to the Cashflow games, to the audio cassettes and the advisors and coaching staff, every entity in the Rich Dad Company is striving to teach financial literacy. Financial literacy is the key word, the concept that becomes the deciding factor in whether or not one will become financially successful. Just like learning a new language, once it becomes fluent in your mind, once you can read and write and communicate ideas in this new language, it becomes conquered and known. It can not be unlearned or forgotten. Neglected maybe and ignored possibly, but after all the effort in learning, these seem like illogical conclusions. Financial literacy is the same way because it is the language of numbers, of commerce, of capitalism, of economics, so once understood, once it becomes like a second nature, a complete recognition of the wheels of this mechanism, it can be used, and it can only be used to become more financially successful for it is designed for that purpose alone.